
My group worked on the concept of the Barcode. We took into consideration the history of the barcode and how the method of identification has developed through the last 50 years- Barcodes are used on practically every commercial item to track and record for stock reports- we used the idea that barcodes represented identity and in our poster we showed how a persons life and their possessions are "branded" and therefore connected- in the poster we scanned items that an everyday person would posses and link them to the central figure through the stripes on the design of the barcode- we tried to convey that most things can be branded with a barcode, from a packet of crisps, to a driving licence, to a pet and even used as a fashion design in the form of a tattoo. We have also included in the design of the suite, a bar code pattern made from newspapers which represents mass media identification- on top of which we put some information on the history of the barcode and what we were trying to achieve in the poster- we also used a font that felt synonymous with the bar code numbers. Let me know what you think!!
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